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CHRISTMAS COOKIES GALORE! The holiday season is almost upon us, and we can practically smell the aroma of fresh-baked cookies in the air. Beyond being a delicious holiday treat, Christmas cookies are part of many family traditions, and have a long standing history. Lake Printing, your local Midwest printing company understand how cookies bring a since of home and offer many products to give to your employees, clients, friends, and family for you to show them how much you care. Lets take a stroll down the history of Christmas cookies. COOKIE DECORATING Icing or frosting, is there really a difference? Icing started in the 1600s with a mixture of sugar and egg whites that topped a cake once cooled, it looked just like ice. Where it got its name of icing. In recent times, the rich & creamy buttercream has become popular with its delicious taste and thicker texture for decorating. If you dare, you can tackle fondant to give your Christmas cookies a little something extra. And with so m
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ELEVATE YOUR MARKETING WITH LAKE PRINTING Lake Printing has all the right tools to take your marketing to the next level! With an array of products, services to simplify your life and the most knowledgeable and skilled staff in the industry! Let us help you find the right marketing content for your business and showcase your products and services for everyone to see. Located at Lake of the Ozarks, our Midwest printing company is big enough to offer you everything you need, but small enough to remember your name. Let’s take a look at a few of the products and services we have to help elevate your marketing with Lake Printing. Indoor/Outdoor Signage – Make sure your store front is visible with outdoor signage. Or if you attend expos or events free-standing signage is compact and easy to use. All will be designed specifically for your business. Printing – Lake Printing offers so many printing options its impossible to list them all! Be sure to check out our website for everything we c
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4 WAYS TO AMPLIFY YOUR DIRECT MARKETING Technology has undeniably changed the direct marketing industry. Though the vast majority of people are frustrated by the online and email marketing efforts. They simply hit the delete button or scroll past without a second glance. Direct mail brings a much higher response rate to the table, with more people acting on direct mail and preferring it to email. This week, Lake Printing shares with you 4 reasons why direct mail marketing at Lake of the Ozarks works. 1. Get it in Their Hands In an increasing digital world, the concept of a real thing has special weight. Mail is something people can touch & feel. Because direct mail is essentially delivered directly to your targeted market's hands, they are virtually guaranteed to see and read your message. Since customers can also physically touch a piece of mail, they are more likely to see its contents as reliable. You reach them with their physical senses. Studies show consumers look at

Never to Early to Think Holiday in Printing!

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That Ugly Sweater Party contest is yours with a one of a kind branded ugly sweater from Lake Printing. With our knowledgeable and exceptionally skilled staff we have a product for everyone. To thank your clients for their business, increase brand awareness or be the talk of the town, Lake Printing is your go to resource for anything holiday. Here are just a few ideas to make your business stand out from your competitors. Holiday Cards In today’s world of email, social media and virtual the best way to show appreciation, gratitude or what someone means to your business is with a printed holiday card. This simple yet personal gesture ensures that your business is on your client’s mind during the holiday season. Holiday cards allow you to reconnect with clients you may have not seen in a while and reminding them you are still there to take care of their needs. Lake Printing can add your logo, company name and branding to the surface of these special cards. Printed holiday cards mean more

7 Tips For Proper Business Card Etiquette

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"How do you hand a business card to another person?" That is a question often thought of when it comes to giving and receiving business cards because they are a staple of business success. You may be able to smooth talk your way through a crowd, give firm convincing handshakes and dress to the nines, but if you are unfamiliar with the etiquettes of giving and receiving business cards, you may be wasting your time and effort. To avoid losing potential leads and sales, your printing hub of the Midwest is here to offer 7 tips you can follow to ensure a productive exchange of business cards. 1. Never leave your home or office without your cards. Make sure you have plenty of them on hand. There is nothing more unprofessional or uncomfortable than someone asking for a business card that you cannot provide. 2. Know where your business cards are at all times. And be able to locate them quickly. If you have to search through every jacket and pants pocket or every nook and cranny o

How to Create an Effective Coupon Ad!

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With the ever rising costs of consumer products, coupon advertising has become more popular than ever. So popular that "couponing" is actually a regular hobby for many consumers. Even if consumers are not shopping at your establishment regularly, when they get an opportunity to save some money at your store, they are definitely going to take it. Coupon advertising, however, is not just a way to draw in the deal hunters. It is also a way an essential way to draw in new customers to your business. In this week’s blog, your  print marketing hub of the Midwest  is here to share some ways you can ensure that your coupons are drawing in consumers and building excitement to shop at your store! Have a Strong Call to Action Are you trying to drive your customers to shop in store or online? You can guide shoppers to visit your store or online site easily by enticing them with a coupon offering a discount if the consumer shops in whichever venue you desire. Perhaps you are trying t

Green Printing With Lake Printing

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Printing is a practice that is used in almost every office space all over the world, and it involves electricity, ink, and paper. All of these can make a huge impact on the planet, and that's why Lake Printing has become a Green Certified Printer . We care about protecting this planet, but we also realize that you need professional print products just as much as ever, so we have found a great compromise. Here are a few reasons why we believe in green printing, and how our shop protects the earth one sheet of paper at a time. It's in the Ink At Lake Printing, we use green printing practices from beginning to end, so it's no surprise that even our ink is eco-friendly. We use soy ink instead of petroleum based ink, not just because it's better for the earth, but it can also produce brighter, more vibrant colors. This means that the end result is safe for the earth and visually appealing. It can also be more cost effective than other oil-based inks. Recycling This is genera