Showing posts from August, 2016

Eye Catching Promotional Products for Lake Restaurants

If there's one thing you can count on when living at or visiting the Lake of the Ozarks, it's that you'll find some of the best restaurants around. We are home to many, many, five start eating venues, wineries, bars, and specialty restaurants. If you own one of those restaurants at the Lake that serves up amazing food, we are so thankful for your business in this area - but we're sure there's one thing you've noticed since setting up shop. The competition can be tricky sometimes. One of the best ways to stand out, aside from providing amazing food and great service, is to give your customers something they can physically hold to remember you. Here are a few promotional products for restaurants that we think could make a difference in your marketing approach. Coaster - 3.5" Round Pulp-Board Coaster 40pt Round out your marketing efforts with this colorful coaster! Protect your furniture from water rings by laying out these disposable coasters on de

Why To Use Die Cutting In Your Marketing - Part Two

We're continuing our series on how to use die cutting in your marketing. If you missed the first article, you can view it here: Why To Use Die Cutting In Your Marketing - Part One . The goal of a business is to find a way to make great impressions and find new clients. while that may sound like an absolute statement, we truly believe that as a small or large business this should be your priority. Which is why we have stepped in and helped you fill the design need in your company! There are many ways you can take your print pieces at the Lake of the Ozarks to the next level, but die cutting is an incredible way to make great impressions and help your piece to catch attention. Here are the last few reasons we have for including die cutting into your next print piece. Die Cutting Can Increase Your Brand Recognition One of the greatest things you can accomplish with your business is to create brand recognition. You want people to be able to recognize your business at a g

Why To Use Die Cutting In Your Marketing - Part One

While the main part of print marketing may seem to be the paper you choose, the colors of the ink, or even the type of font - one important part you probably haven't considered is the shape. The shape can play a vital role in your print piece because it helps it to stand out. Die cutting is a great way to incorporate shapes and new elements of design into your print pieces, as well as give them a whole new perspective. At Lake Printing, we want to help you create a print piece at the Lake of the Ozarks that you're proud to show off, so today we're going to talk about why you want to incorporate die cutting into your next print piece. You Can STAND OUT! Most print materials, while they look different in color and design, look rather the same in shape - kind of like billboards. If you've ever noticed, most billboards are the same shape and size, all broadcasting different messages, but they're easy to tune out when you've become accustomed to them. There

Creating an Eye Catching Business Card

Business cards are one of the first impressions someone has of your business, and sometimes your only chance to make an impression - so make it a good one. In many cases, your business card will even proceed your introduction to a potential client, and you may not even meet the client in person at all. How do you fit a high quality, eye catching sales pitch on a 2.5" x 3" piece of cardstock? At Lake Printing, we make your print pieces at the Lake of the Ozarks a priority, and from the smallest business card to the largest banner, we want to put the same amount of care into your product. Here are a few things to remember as you have your professional business cards designed. Include Key Information When you have a business card designed by our graphic designers at the Lake of the Ozarks , we help you narrow down what the best information will be. You want to make it quick and direct. When someone picks up your card, it's because they want to potentially contact you

Finding the Perfect Binding for Your Print Project

In the printing industry, there are always ever changing techniques, processes, and materials, but there are a few things that have remained the same through the years - bindings. While the idea behind them has been tweaked over the years, there are really only a few types of bindings, and the way they are achieved, and the purpose they hold remain the same. Are you curious which bindings would work best for your print piece? We'll walk you through the different types and let you see for yourself which ones would be perfect for you. Perfect Binding Example of a perfect bound book Perfect binding is a process by which you take all of your pages, whether for a book, brochure, or even a notebook, and apply glue to the left side of the stack. Then a special machine is used to fold the cover around the pages, and they are trimmed to make them even and the correct size. You will find that this process is very common for paperback books, but you will also find it on high-quality m