Showing posts from June, 2017

5 Benefits of Variable Data Printing to Boost Your Marketing Campaign

Nowadays, consumers may get a mailed market campaign and just toss it in the trash because it's a very general ad and doesn't immediately capture their attention. While sending out these direct mail marketing campaigns can draw in some clientele, chances are if you're sending out the same old mail piece to all of your target market, you're losing at least half of your efforts to the trash can. Lake Printing offers a solution to your print marketing strategy at the Lake of the Ozarks that will capture your audience's attention and save your mail pieces from going directly in the trash. It's called Variable Data Printing. Let's take a look at what this is and the benefits it can have for your marketing efforts. 1. EASILY CUSTOMIZABLE FOR YOUR TARGET MARKET First of all, Variable Data Printing (VDP) allows you to customize and personalize your direct mailing campaigns. This means that you can create more attention-grabbing pieces that appeal to your ta

Interact with Prospects Outside the Office

One common mistake businesses make when trying to build their clientele is waiting for prospective clients to seek them out and visit their office. While, yes, if someone is in need of your services, they may do some research to seek you out. But what about those that aren't actively seeking? You could be potentially missing out on a lot of future business if you're just sitting around waiting for the phone to ring or waiting on that client to walk through your door. This week, Lake Printing has some great ways for you to put your print marketing at the Lake of the Ozarks to work and interact with prospects out of the office! Participate in Local Sporting Events Summertime brings along many opportunities for community involvement in children's sporting events. Whether you sponsor a specific team, show up to the games to show your support, or donate to cover funding costs for the venue, one thing remains the same - you're out in the community and people will not

Lake Printing Can Make Event Planning a Breeze

Whether it's a birthday party, wedding, family reunion, or company event, one thing is certain. You're going to need to let people know about it! Why not let the best printing company at the Lake of the Ozarks help you get ready for the big day? Here are a just a few of many ways we can help make your next big event an amazing turnout: Event Invitations When planning any kind of event, the most important part of the planning is making sure that people show up. The best way to ensure that your guests arrive is to send them an invite. Personalize it with your own special message and theme. If you're uncertain of how you want your invitations to look, you can schedule a meeting with our in-house graphic designers to come up with the perfect print design for your invitations that you will love! Personalized Gifts What better way to thank your guests for coming than to give them a take home gift that matches the theme of your event? Whether it's a koozie, a water

Lake Printing Offers a Multitude of Services!

At  Lake Printing , we offer a variety of services, from printing to mailing. All of these services are available because we know how important it is for your business to make a great impression. We have been located at the Lake of the Ozarks for over sixty years and we look forward to being here for sixty years more. If you're looking for a print company at the Lake of the Ozarks who can meet your needs, big or small - check out our services! GRAPHIC DESIGN Good graphics are a way to make or break your print materials. You can invest your money in high-quality printing and nice paper, but if you don't have a good design, the chances of it catching your customer's eye is slim. Let our  graphic designers at the Lake of the Ozarks  create an eye-catching piece for you! PRINTING We use top of the line printers to ensure that you are receiving a high-quality product. From large to small batches, and large to small products, we can do it all. FINISHING