Showing posts from January, 2019

Trade Show Marketing Must-Haves

Have you ever walked into a trade show and been overwhelmed by the bold displays from your competitors? Whether you need to enhance your display with updated materials or do a complete overhaul with all  new promotional products  and print pieces,  Lake Printing  is your one-stop-shop. We can help you create a booth that is eye-catching and will help attract more customers. Check out a few items that you'll want to have on hand for a successful trade show. Customized Name Badges A name tag or badge is the one of the most important items you can wear when you are at a trade show. Whether you're attending or setting up a booth, you want people to know who you are, and who you represent. We have several different options for name tags, but our personal favorite is a Digitally Printed Name Badge. Our full color digitally printed name badge comes on white, brushed silver, or brushed gold. They come in many different sizes, with custom size options available. You can also cho

3 Reasons to Continue Using Direct Mail Marketing

While it's essential to do online marketing, print marketing is still the best tangible way to get your message in the hands of your customers. Because of this, you shouldn't ignore tried and true marketing tactics such as direct mail. By working with a printing company to  create a quality direct mail piece , you can have a successful marketing campaign that will work to drive customers to reach out to you. Check out 3 reasons to continue using direct mail marketing . 1. Consumers React to Tangible Messaging A piece of direct mail delivers a tangible message that online marketing simply can't. Think about it this way: when you receive a letter or package in the mail, you're eager to open it to see what it is, right? But when you see a new email come into your inbox, you probably sigh and immediately delete it. You're not the only one who reacts like this. While your potential customer may not be ready to purchase your product or service today, with your direc

Benefits of Die Cutting for Your Print Marketing Needs

The goal of any business is to find a way to make great impressions and find new and retain existing clients. We truly believe that this should be priority when it comes to your marketing strategy. This is why we’d love to step in and help fill the design need in your company! There are many ways you can take your marketing to the next level, but die cutting is an incredible way to make great impressions and help your piece to capture attention. Here are a few reasons you should consider die cutting for your print marketing pieces . Stand Out with Unique Pieces Most print materials, while they look different in color and design, look rather the same in shape - kind of like billboards. If you've ever noticed, most billboards are the same shape and size, all broadcasting different messages, but they're easy to tune out when you've become accustomed to them. By choosing a unique shape for your business cards, brochures, folders and more, you're increasing your chance

We're Introducing New Print Capabilities in 2019!

At Lake Printing , we're always looking for ways to improve our services. Sometimes this means changing the way we execute projects and procedures. Other times it may mean we're looking at ways to cut corners to save our clients time and money while still providing quality products. Whatever the case may be, every day we're constantly looking at how we can make our services better. Recently, we've added 2 new machines to our facility that give us tremendous capabilities! Here's a little sneak peek of what we've added: HP Latex R Series Printer We've added the HP Latex R Series to our printing equipment. This is the first true hybrid latex printer that merges HP’s renowned flexible printing capabilities into rigid printing. The HP Latex R Series brings the most vibrant colors into the rigid printing world, and pioneers white ink capabilities with the introduction of HP Latex White Ink. HP’s first rigid Latex printer, the revolutionary R series, can

Check Out the Services We Offer!

Lake Printing began in 1949 as a small Letterpress Shop. Since 1949 we have expanded our product line and serve clients nationwide! We have top of the line Presses to handle projects of all sizes. We have printing capabilities from small press to wide format printing and large runs. Lake Printing has a large product offering and would like to share with you the services we offer. Graphic Design One thing that makes Lake Printing unique is we offer in-house graphic design services . Marketing your business starts with a great design! Lake Printing offers superior graphic design services at the Lake of the Ozarks and nationwide to accommodate all your printing needs. Promotional Product We offer a plethora of products to help market your business or organization. From ink pens, cups, wine bottle openers, to golf balls, key chains, and outdoor chairs. We want to help you promote your business! Visit our website to view over 100,000 promotional product options! Full-Color Vi