Wednesday, November 25, 2015

Grab Your Customer's Attention With BOLD Signage

Vinyl banners can be one of the most popular, versatile and cost effective ways to market your business. Lake Printing can create a banner that will grab the attention of your customers while being ideal for indoor and outdoor use. When you need eye-catching vinyl banners at the Lake of the Ozarks there are a few details you'll need to know to make your selection even better.

Selecting a Banner Size

There are many different sizes available when you purchase your banner, in fact, we can often work with you on specific requests. Here are a few of the most popular sizes:

2x4 - This size is ideal for indoor use, or in places where your customers don't need to see the information at a long distance. You could use it to promote a sale, or new product in your store, or hang it in your window for the window shoppers.

3x6 - This mid-size banner can be used indoor and outdoor. It is large enough to get your message across while hanging outside, yet not too big to be used indoors as well.

4x8 - This is the largest of our popular banner sizes. It is ideal for drawing attention while hanging outside. It could also be a nice touch for the front of a table at a conference or tradeshow to advertise your company and business.

All of our banners are printed on a high-quality vinyl and can get your message across clearly and vibrantly. The edges are hemmed to keep the banner in top quality, and there are grommets to make it easier to display. You can request that the grommets only be placed on the top if it's for indoor use, or on all four sides if you'll be using it outdoors and need the extra security.

Choosing The Right Banner Weight

After you've decided how you want to use your banner, you can decide the weight of the material. Though all of our banners are for indoor and outdoor use - having the correct weight of material can be more cost effective and practical for you.

10 oz. - This weight is commonly used for indoor banners. While it is very durable, it is not as thick or heavy duty. This can be great savings for you when you don't need the extra thickness.

13 oz. - A 13 oz. banner can be used indoor and outdoor. While it is on the thinner side, it is still a great outdoor banner. The grommets allow you to stretch it out between posts or nails, making the display easy and effective.

16 oz. - This is a heavy vinyl and is perfect for outdoor use. The added weight will assist in keeping your banner from flapping in the wind, as well as holding up to the sunlight. Our USA Printing company uses soy inks, which are not only fade resistant, but very eco-friendly.

Mesh - A mesh banner can be IDEAL for outdoor use - especially anywhere that you won't want the wind catching your banner. There are small holes in this banner that aren't heavily visible, so it won't affect the quality of your images and text - but it will allow the wind to blow through.

Best Print Company at the Lake of the Ozarks

Lake Printing aims to be the best print company not only at the Lake but also in the nation. We specialize in making your print products stunning and professional while never compromising the integrity of keeping our materials green and eco-friendly. From banners to business cards, the way you advertise your business is important to us. Give us a call, or submit an online request today. We'd love to talk with you about how we can help improve your company through expertly designed print materials!

You Can Trust Lake Printing for Your Large & Small Print Needs

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Friday, November 20, 2015

5 Reasons You NEED A Professional Graphic Designer

Marketing is about grabbing your customer’s attention in a way that your competitors aren't. By using bright photos and enticing graphics, you can educate your customers in your brand, product or services. It may seem cheaper to open publisher, grab a few pieces of clipart and drop some text on your flyer, but in the long run, it will take you more time than you realize - you could be missing out on potential clients!

Here are 5 reasons why you should use a professional graphic designer:

It Can Save Time

You are a busy individual, and running a company takes energy and time. Why not hire a professional who knows exactly what can make your print media stand out? Professional graphic designers have spent hundreds of hours learning specialized graphic design software programs. These programs are in-depth and have a steep learning curve, and are expensive to purchase. In addition to having the right graphic design software, our graphic design team has many years of training to create top-of-the-line media that will stand out. Every detail of your design is important, from the obvious features like text and images to the subtle details that you would never notice immediately - but make your design really stand out. Utilize our graphic designers training and experience to create amazing pieces of art, so you don't have to.

You Will Get More Bang for Your Buck

Our graphic designers also realize they are creating something that represents your business and will hopefully increase your sales. What you invest in their time, you will reap in benefits of new customers that wouldn't have given your ad any attention before.


A stock design that you used from the cheap print service online will generally not give you the bold look you're trying to achieve. In fact, there could be many other businesses right around the corner with the same design as you. A professional graphic designer knows what styles, colors, and images are trending. They can wave their Magic Wand Tool in Photoshop and create a work of art that will increase your noticeability.

Your Look Will Remain Uniform

Your branding is important and but a professional graphic designer can make every piece look different while keeping your branding intact. They know what to do to make your logo stand out, and how to keep your custom business cards, tri-fold brochures and even your employee handbooks looking professional and consistent.

They Can Achieve the Results You Need

When you hire Lake Printing to create a print product for you, you probably want to either boost sales or promote a service. The best graphic designers at the Lake of the Ozarks can help you!. You can trust our designers to create a product for you that will ensure you stand out from your competition.

Graphic Design and Custom Print Products at the Lake of the Ozarks

We have two excellent graphic designers in house, at Lake Printing. They can assist you in creating a promotional product, or print piece that can convey your business in an exciting way while maintaining the professionalism you need. Give us a call today at 573-346-0600 for a quote on your new, custom designed printing.

You Can Trust Lake Printing for Your Large & Small Print Needs

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Thursday, November 12, 2015

GREEN Printing: Saving the Earth One Paper at a Time

The average office worker uses 1.5 lbs. of paper per day, which could equal 360 lbs. per year. If you multiply that by the amount of people in your office, you'll see why green printing is so important. The use of paper isn't the problem, but it's how we create and print on the paper that makes the difference. Lake Printing's mission is to be a premier FSC/SFI certified graphics, print, and promotional products provider in the markets we serve.

There are many ways we can help you create print products that are beautiful while protecting the environment. We strive to work with companies that harvest trees in an environmentally conscience way and our printing processes also help our planet.

Our Green Certifications

FSC Certification

The Forest Stewardship Council (FSC) is an independent, non-profit organization. Its mission is to promote responsible management of the world's forests. FSC has developed strict standards for responsible forest management and forest product producers. The presence of the FSC chain of custody logo shows that every entity that has touched the final printed piece was certified and the paper was sourced responsibly.

SFI Certification

Sustainable Forest Initiative (SFI) is also an independent non-profit group. Their program is based on the idea that responsible environmental behavior and sound business practices can go together. SFI practices sustainability in all their program participant forests ensuring the long-term health and sustainability of millions of acres of forest.

How Lake Printing is Using Sustainable Printing Practices

Making a few changes in our workflow has made a HUGE impact on the earth. By recycling, and being aware of the materials used, we are helping to save the forests, one tree at a time. Check out these ways that our shop is helping the planet.
  • Using soy ink instead of petroleum based ink. Using alcohol-free press solutions.
  • Recycling all wastepaper, cardboard, used printing plates, solvents, and used toner cartridges.
  • Using recycled paper whenever possible.
  • Creating printing plates with computer-to-plate technology.
  • Using washable shop towels in production area instead of disposable.
  • Sending customer proofs as PDF format via email whenever possible.
  • Re-using boxes and packing material received in incoming shipments to package outgoing deliveries.

Lake Printing is a Green Certified Printer

Paper comes from forests that can provide us with clean water, fresh air, and protects us from global warming. Because of this, we intend to be the best green printing company in the country by offering you a paper that has been certified to be kinder to the environment. With over 66 years of printing experience, Lake Printing will provide you with print industry knowledge that can't be matched by online printers, as well as the ability to create print products that will keep the earth thriving for the next 66 years and more. Contact us at 573-346-0600 to learn more about what YOU can do to make your print requests more sustainable!

You Can Trust Lake Printing for Your Large & Small Print Needs

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Thursday, November 5, 2015

Make Your Project GREAT With the Right Paper!

Choosing the right paper for your project can be overwhelming since there are thousands of different varieties available. Lake Printing can help! Some have different weights, while others have varied textures and glosses. Lake Printing can help you decide on the varieties of paper to make your project stand out. Here are some ideas to help you pair the right paper with your project.

The Difference Between Coated and Uncoated Paper

Coated Paper - Coated paper has a surface sealant that restricts ink from absorbing into the surface of the paper. The sealant allows for a crisper image on your print projects and it ideal with photos, gradients and fine detailed images. Sheen options (look and feel of the paper) typically fall under the categories of gloss, matte, dull and satin.

Uncoated Paper - If you use uncoated paper the ink dries by absorbing into the paper. There are many different paper types that are uncoated, and they are typically available in a variety of surfaces, both smooth and textured. You can save some cost on your presentation if you don't have high resolution images, photos, gradients or fine detailed images.

How Much Does Paper Weigh?

Depending on your print project, you may have some paper weight choices. In the printing industry, paper weight is defined as "how much does 500 sheets weigh." Your common printer paper is 20 to 50 lbs., while paper used for business cards may be 80 lbs. (typically called "cardstock") When you are picking out a paper to use on your print project, the weight is extremely important. A business card that is printed on a 50 lb. paper wouldn't hold up to the time it will spend in pockets, purses and cars - while a set of meeting notes wouldn't be practical (or very cost effective) if printed on very heavy cardstock. Our team can guide you through the paper varieties and help you pick the right weight for your project.

Your print projects will stand out when paired with the correct paper. You can trust the best printing company to combine your needs, your preferences, and your budget to create a perfect presentation of your business. From glossy business cards, to custom company Christmas cards on a linen textured paper, we'll help you find a fit that will impress your customers.

Paper Types at Lake Printing

We have many different varieties of paper to match with your print project. From uncoated and coated commercial papers to fine and specialty papers, we have got you covered. These are just a few of the paper types that are common in our print shop at the Lake of the Ozarks.

Typical Commercial Printing Papers Available at Lake Printing

Cover Paper - Mailers, posters and advertising
Text Paper - Booklets, annual reports, books, high quality applications
Custom Paper - Contact us for your special needs!

Create Your Print Projects with the Best Print Company

Lake Printing has been creating print products for businesses locally and nationally, and we specialize in large AND small print orders. Our top of the line presses can handle projects of all sizes, including wide format pieces to large runs. From your small business cards to large banners and signs we can make your print ideas become a reality. Give us a call at 573-346-0600, or submit a print quote request on our website!

You Can Trust Lake Printing for Your Large & Small Print Needs

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