Showing posts from November, 2016

Marketing Your Small Business During the Holidays

As the holiday season approaches, you may find that this is the best time to promote your product or services. From gift shops that sell products to landscaping companies to provide a service, the holidays are always a good time to promote. If you haven't considered some ways to increase sales during this season, there is still time before the holidays hit. At Lake Printing, we take promoting your company very seriously, and because of that, we're giving you a few ideas on ways you can promote your business this holiday season! Holiday Parades Tis the season for parades, and with parades come floats! Take advantage of this great time of year to promote your company through driving through a parade. There are a few things you'll need to do ahead of time, though, in order to get yourself ready for the event. Every good float needs a banner so that everyone will know who you are. At Lake Printing, we provide the best banners at the Lake of the Ozarks . They come in ma

Business Banners and Why They Matter

There are many ways to advertise your business, from social media, the radio, television, and print materials. There is one way, however, that can make a huge difference in your company - banners. Vinyl banners may not come to mind as a great way to advertise, but we'd like to submit a few reasons why banners can influence your advertising efforts for the better. Bright & Bold Colors In the past, vinyl banners were a solid color in the background, and then vinyl letters were cut out of a machine and you had limited fonts and shapes to convey the message. That's a far cry from what you can do now with vinyl banners because we provide full-color banners at the Lake of the Ozarks that will help you speak the message you need. There are no limitations on the number of colors, and you can even go as far as using bright colors to show your customers how wonderful your business is. Durability Vinyl banners are made from a high-quality vinyl that can stand up

Making GREAT First Impressions with Business Cards

If you thought that your business card was just a way to pass along information - think again! While they were created to serve this purpose, they also are your best way to make a great first impression on a potential customer or client. At Lake Printing, we love to take your basic contact information, and create something truly unique that capture the attention and help convince your potential client(s) that YOU are the best connection out there. Here are a few things you can keep in mind as you make great first impressions with you business cards. Keep a Clear Point When someone looks at your business cards, you don't want them to be so overwhelmed by the artistic flair that they miss the whole point of the card. At the same time, you don't want the design to be cookie cutter so that it doesn't stand out. You can find a good balance between stylish and pointed when you hire a graphic designer. They can combine the artistic design your company needs, while still

5 Reasons Your Graphic Design Matters for Your Small Business

More than anyone, we're sure that you understand how competitive the business market can be - especially in a small town. Small businesses are always looking for the best way to promote their company, a way that will increase their customer base and boost sales. Today we're going to show you five reasons graphic design will matter for your small business and make a huge difference. A Good Design Sells Studies have shown that when you invest in design, it invests in you. Graphic design isn't just the art of making something pretty, it's about making something appealing. No matter what your business, what you're selling, or what you're providing - when you sell yourself with the right design, you can reap the rewards. Your Packaging Can Affect Impression Packaging affects your sales more than you'll ever know. Have you chosen a movie or book based on the cover? They say don't judge a book by it's cover, but we all know that an eye-catching