Posts

Showing posts from July, 2018

Lake Printing Services

Image
Lake Printing  is an established  print company  with nearly 70 years of service and excellent print quality. We care about our local community, but we also have our eye to the future and know that expansion for larger print jobs is possible even now. Because of this, we specialize in large and small print jobs. If you aren't familiar with our company and the long history we've held at the Lake of the Ozarks, here is some information about us! About Lake Printing Lake Printing began in 1949 as a small Letterpress Shop in a basement located in Lake of the Ozarks, Missouri. In 1990 we moved into our present home: a 30,000 square foot facility on a 40-acre tract in Osage Beach, Missouri. We boast top of the line Presses to handle projects of all sizes from wide format pieces to large runs. We also offer many additional small press capabilities as well as a variety of multiple special finishes in bindery to accommodate all of your needs. Our Pre-Press Department includes st

Why is Hiring a Graphic Designer So Important?

Image
In today's visual society, you want to speak the language people are using in your marketing. Part of that is through appealing graphics. Graphic design is a part of everyday life. From the television shows, you watch to the print pieces you used to market your company. Whether you have a piece that has already been designed and printed, or your still in the beginning stages of the process, here are a few things you should know to give you a good impression of why graphic design is so important. Why Do I Need a Professional Graphic Designer? Have you ever gone somewhere with a table of business cards looking for a specific service? Which ones do you choose? We would wager that you grab the ones that catch your eye. Which ones do you visit the website of? Most likely the ones that have a professional feel, with enough information to show you what they do. This is why graphic design is so important. You probably wouldn't pick up a business card that was printed on printer

Digital Wall Coverings are the New Rage in Marketing!

Image
These days in marketing, there's always the question 'how can we go bigger?' As a business owner, you want to make a big statement that will leave customers and clients remembering you long after they leave your establishment. From hotels and convention centers to retail stores and office spaces, the new next level decor piece that's making a huge statement is  digital wallcoverings ! See why digital wallcoverings are becoming a  powerful marketing tool for commercial design . From Focal Point to Mood Setting While wallcoverings continue to expand their use within the hospitality industry, the design opportunities are such that they truly can be used in any industry. Retail stores and corporations are embracing the brand capabilities of digital wallcoverings, communicating their brand and message through engaging visuals that draw the viewer into the brand experience. Digital wallcoverings can create fantastic focal points in reception areas, elevator lobbies,

Thank Your Employees this Labor Day!

Image
Almost every holiday presents opportunity to make more money for a number of businesses. With the right exposure and smart marketing, you can turn any holiday into a memorable success! With the next major holiday coming up, Labor Day, NOW is the time to start thinking about how you'll advertise your business while simultaneously thanking your hard working employees! Let Them Wear Their Pride A happy employee will be glad to wear your company's name in public, even outside of normal business hours! Why not say thank you for their hard work and dedication by gifting them a personalized branded stylish and professional looking jacket or vest ! While it may be hot right now, you'll want to get these gorgeous cover-ups ordered now so they're available in time to give them to your employees on Labor Day to gear them up for the cool fall ahead. Give Them Something to Talk About The one object your employees are guaranteed to carry with them everywhere is their phone!

Establishing a Brand that Works for Your Business

Image
One of the most important things you can do when starting a business is to establish your brand. This is how your customers will learn to identify and recognize your business quickly above your competitors. A good logo is only the start of this, branding goes so far as to include the look of your website, emails, business cards, promotional products, signage, and even your company apparel. If you can establish a solid brand from the start, you'll not only create a very professional look, but it'll make it easier for customers to recognize your business. Here are a few things you can do to help make your branding sync, and establish a brand that works for you. Stay Focused A new business will always have limited resources, so it's important to use the funds you have to brand very specifically. Draw your attention to the single focus of your company, and brand that. Don't get distracted on rabbit trails within the business, and the small details that make it up. Yo