Showing posts from March, 2016

5 Reasons Business Cards Still Make an Impact

Business cards have been around since at least 17th century Europe. At that time, they were used to announced the arrival of well-known aristocratic people to their town or home. In 2016, we still use these small pieces of paper to announce who we are and what we do, and they are still just as important today as they were then. You business card may be the first impression that someone received of your company, and you want it to be a good one. At Lake Printing, we can help you achieve business card success through the design and style of your card. If you think that business cards are going out of style, think again. Here are five reasons they are just as important as ever. Exchanging Digital Information Can Be Impersonal While it can be extremely convenient to exchange phone numbers and emails via digital information, it can also be extremely impersonal. One of the biggest assets to business is marketing and making connections. It's hard to make those same meaningful conn

Feel Lucky With YOUR Marketing at Lake Printing

Even if you have the luck of the Irish, you may still need the luck of Lake Printing! We can help you achieve your marketing goals through working with you to learn exactly what you want to gain from your marketing and how to succeed. Print marketing is still a very effective way of promoting information about your business, and while it may not come to mind immediately, there are many reasons to invest in it. Here are a few ways you can get "lucky" with our marketing! Business Cards Marketing isn't all about luck, sometimes it's about strategic planning, and making connections with people who need your services. When you make those connections, you want to be able to hand out a business card that will be a professional example of how you can improve their life with your service or product. We can help you achieve this by creating a business card that has all of the important information, but also grabs their attention. Graphic Design  Professional graphic de

Promotional Products for the Sports Fans

Before you know it sports season will be upon us! Appeal to your clients who love this time of year by providing them with custom logoed products . Even if your business doesn't relate to sports, many of your customers will most likely attend a sports event, if not many sports events through the summer and fall months. Whether your customers will be sitting on the bleachers, or out on the field, we have a many promotional products we're certain they'll love! 23 oz Aluminum Water Bottle This sporty lightweight bottle has an indented grip area and water tight screw off cap with hole to attach or hang on a bag or backpack. Whether it holds your water while you're out making the next basket or you're sitting on the bleachers cheering on your favorite player, we're sure this water bottle will become a favorite. Folded Golf Towel If your customers spend their weekends and beautiful days out on the course, we have a promotional product that will be perf

5 Key Ways to Create a PERFECT Brochure

A brochure is a wonderful way to include a lot of information about your company. They are easy to distribute and can be visually appealing to your customers, making them a great way to market with print media . At Lake Printing , we help you reach the customers you need through print materials that stand out and make great impressions. Here are a few ways you can achieve both of those with a custom brochure. Know Your Customer Before you get started on any marketing plan, you need to know your customers. You need to know what makes them a perfect candidate for your product and service and pinpoint exactly what they want to hear. By getting to know them, you can create a marketing plan that will appeal to their needs and make it easier for you to sell yourself. Think of your ideal customer, now answer these questions: Why do they want to buy your product? What problem can your product solve for them? What is the most important thing your product can do for them? If you don&#