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Showing posts with the label business cards at the Lake of the Ozarks

Business Cards as an Essential Marketing Strategy

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At Lake Printing Company, Inc. , the printing hub of the Midwest, we strive to fulfill all your printing needs, large and small.  In this digital age where people are more apt to trade physical for digital, it's important to know where you stand as a small business.  While some businesses want to incorporate all things trendy and digital, even with business cards, there are still many who prefer the paper business cards.  At Lake Printing , we believe paper business cards are an essential part of any marketing strategy for small businesses.  We have multiple state-of-the-art services we can offer to enhance and design business cards .  Continue reading to learn about some advantages to using paper business cards, and how we can help you attract more clients by providing your company with a stand-out business card. First: Why Use Paper Business Cards? The Personal Interaction There's nothing like making a connection with a client or potential customer...

7 Rules for Proper Business Card Etiquette

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Business cards are the staple of business success. You may be able to smooth talk your way through a crowd, give firm convincing handshakes and dress to the nines, but if you're unfamiliar with the etiquettes of giving and receiving business cards, you may be wasting your time and effort. So to avoid losing those potential leads and sales, here are 7 basic rules to follow to ensure a productive exchange of business cards. 1. Never leave your home or office without your cards.   Make sure you have plenty of them on hand.  There is nothing more unprofessional or uncomfortable than someone asking for a business card that you can't provide. 2. Know where your business cards are at all times.  And be able to locate them quickly. If you have to search through every jacket and pants pocket or every nook and cranny of a briefcase to find a business card you lose credibility immediately. 3. Invest in a business card case.  This will keep your cards protected ...

Take Your Business Cards from Average to Eye-Catching!

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While business cards were created for the purpose of passing along contact information, they also are your best way to make a great first impression on a potential customer or client. At Lake Printing, we can take your basic contact information, and create something truly unique that captures the attention and helps convince your potential clients that YOU are the best connection out there. Here are a few things to keep in mind as you begin creating your business cards. Make It Stand Out There is more than one way to make your card stand out, and the font or colors that you choose are just scratching the surface. Don't be afraid to include creativity in your business card - this is what makes great impressions! You can utilize die cutting, foil stamping, and many different paper types to create a piece that expresses your company's style. Whether bold or minimalist, artistic or clean, there is a perfect style out there for you that can be achieved when you hire our  Lake ...

The Benefit To Business Cards

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In this digital age where people are more apt to trade physical for digital, it's important to know where you stand as a small business. While some businesses want to incorporate all things trendy and digital, even with business cards, there are still many who prefer the paper business cards. How do you know what is the right choice for your business, and are you supposed to abandon the practice of physical business cards altogether? Here are a few advantages to a paper business card that you can't get with the digital versions. The Personal Interaction There's nothing like making a connection with a client or potential customer and being able to hand them your business card. This interaction is smooth, clear, and concise. While you can pull out your phone to take down their information, or exchange digital cards, this interaction becomes much less about the personal connection and draws your focus to your phone. You then have to find the program, click the butto...

Making GREAT First Impressions with Business Cards

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If you thought that your business card was just a way to pass along information - think again! While they were created to serve this purpose, they also are your best way to make a great first impression on a potential customer or client. At Lake Printing, we love to take your basic contact information, and create something truly unique that capture the attention and help convince your potential client(s) that YOU are the best connection out there. Here are a few things you can keep in mind as you make great first impressions with you business cards. Keep a Clear Point When someone looks at your business cards, you don't want them to be so overwhelmed by the artistic flair that they miss the whole point of the card. At the same time, you don't want the design to be cookie cutter so that it doesn't stand out. You can find a good balance between stylish and pointed when you hire a graphic designer. They can combine the artistic design your company needs, while still...

Why To Use Die Cutting In Your Marketing - Part Two

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We're continuing our series on how to use die cutting in your marketing. If you missed the first article, you can view it here: Why To Use Die Cutting In Your Marketing - Part One . The goal of a business is to find a way to make great impressions and find new clients. while that may sound like an absolute statement, we truly believe that as a small or large business this should be your priority. Which is why we have stepped in and helped you fill the design need in your company! There are many ways you can take your print pieces at the Lake of the Ozarks to the next level, but die cutting is an incredible way to make great impressions and help your piece to catch attention. Here are the last few reasons we have for including die cutting into your next print piece. Die Cutting Can Increase Your Brand Recognition One of the greatest things you can accomplish with your business is to create brand recognition. You want people to be able to recognize your business at a g...

Creating an Eye Catching Business Card

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Business cards are one of the first impressions someone has of your business, and sometimes your only chance to make an impression - so make it a good one. In many cases, your business card will even proceed your introduction to a potential client, and you may not even meet the client in person at all. How do you fit a high quality, eye catching sales pitch on a 2.5" x 3" piece of cardstock? At Lake Printing, we make your print pieces at the Lake of the Ozarks a priority, and from the smallest business card to the largest banner, we want to put the same amount of care into your product. Here are a few things to remember as you have your professional business cards designed. Include Key Information When you have a business card designed by our graphic designers at the Lake of the Ozarks , we help you narrow down what the best information will be. You want to make it quick and direct. When someone picks up your card, it's because they want to potentially contact you...

5 Reasons Business Cards Still Make an Impact

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Business cards have been around since at least 17th century Europe. At that time, they were used to announced the arrival of well-known aristocratic people to their town or home. In 2016, we still use these small pieces of paper to announce who we are and what we do, and they are still just as important today as they were then. You business card may be the first impression that someone received of your company, and you want it to be a good one. At Lake Printing, we can help you achieve business card success through the design and style of your card. If you think that business cards are going out of style, think again. Here are five reasons they are just as important as ever. Exchanging Digital Information Can Be Impersonal While it can be extremely convenient to exchange phone numbers and emails via digital information, it can also be extremely impersonal. One of the biggest assets to business is marketing and making connections. It's hard to make those same meaningful conn...

Make GREAT First Impressions with Your Business Cards

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"You never get a second chance to make a first impression." Will Rogers If you think cutting costs on your business cards is a good idea, think again. There are many instances where your business card will be the first impression you make on your customer. Even if you hand a business card to someone in person, your card can leave a lasting impression with them as you part ways. From the type of paper you use to the text size and font, there are ways your cards can be attention grabbing,  Here are three ways a custom designed business card from Lake Printing can make better impressions than a stock designed, online storefront. Mastering the Look and Feel Choosing the correct type of paper for your business cards can play a key role in making great first impressions. A high gloss, shiny card is ideal when you have bright colors or a detailed image - making this ideal for photographers, jewelers, custom craftsman, or anyone who wants to include an imag...