Start Strategizing for an Epic 2019!
As we draw nearer to the end of the year, many businesses are beginning to review their marketing budgets and strategies. 2018 may have been pretty good for your business, but the goal is to make 2019 a record-breaking year! Print marketing is a valuable way to advertise your business. Whether you're marketing with banners, business cards, promotional products, or catalogs - we can help. Of course, it's important to remember that there are good ways to market and other unproductive ways. Here are 10 lessons we've learned about marketing in our 68 years of experience. Choose Quality Your customers and clients may not know everything about your business, but they DO know when you're skimping on the quality of your marketing. Choosing quality paper, products, and materials is a must. Create an Emotional Connection It's common knowledge that people buy for emotional reasons, so make your marketing emotional. Whether you include pets and kids on your promotio...