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Showing posts from May, 2021

Professional Graphic Design Can Boost Your Print Marketing

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A skilled graphic designer can translate your company’s message, services, and product information using eye-catching visuals. Speaking the language of your customers is essential to any successful marketing campaign, and in today’s visual society, you should be speaking to your clients through a visual medium. Whether you have already incorporated graphic design into your marketing or you are looking to add it into your routine, Lake Printing is here to share a few tips on graphic design and how a professional can boost your business. The Value of Graphic Designers Graphic designers strategically use a combination of technology, art, text, and images to convey messages that attract consumer attention. Graphic designers can be of value to your business because they are used for all sorts of marketing communication. Graphic design is not just about being creative; it is also about achieving a set of objectives using text, images, and symbols. Here are a few ways that a professional gra...

Build Brand Exposure with Events

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As we approach the busy season at the Lake of the Ozarks, there will be plenty of opportunities to promote your business this summer. When you market effectively at events such as trade shows, boat shows, socials, and business expos, you will be able to increase exposure for your brand. The printing hub of the Midwest can help you design the perfect products that will have your booth standing out from the competition. Keep reading to learn how marketing your business at various events can build brand exposure and benefit your business. Trade Shows Setting up an attractive display for your trade show feature is a great way to capture the attention of your audience and open the opportunity for an increase of brand awareness and one-on-one conversations. You can follow this up by implementing branded promotional products that will keep your business top of mind with potential clients and fellow business owners that you meet. Socials Social networking events are perfect for providing a le...

Professional Printing Hub of the Midwest

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There are many ways to get your marketing message out to your audience, and print marketing is one of the most beneficial ways to achieve that. As the printing hub of the Midwest , Lake Printing takes pride in providing exceptional printing products and services to our clients, not only at the Lake of the Ozarks, but nationwide. We have a vast array of experience, having grown from a small letterpress workshop in a garage in 1949 to over a 30,000sqft facility in Osage Beach. Over time, we have seen a lot and adapted to any challenges along the way. One thing that has remained constant over the years is our commitment to your business. At Lake Printing, we have continued to use our expertise to promote your business at the Lake of the Ozarks and further. Keep reading for additional details on why Lake Printing is your trusted source for quality print in the Midwest , or wherever you are located! About Us At Lake Printing, our mission is to be premier FSC® and SFI certified graphics, pr...

Why Graphic Design Matters

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When trying to market yourself, it is important to communicate with your audience in the language they are most receptive to and understand. Using visuals to inform, educate, or persuade your audience will bring many significant business benefits. Businesses require the services of professional graphic designers to create effective marketing materials. Whether your business needs brochures, business cards, banners, displays, etc., the printing hub of the Midwest is able to help you build your brand image. Here at Lake Printing, our technicians and designers work tirelessly to design custom pieces of art to concisely communicate your message to your ideal clients. Read on to learn how graphic design can benefit your business. What is the Purpose of Graphic Design? The main purpose of graphic design is to communicate. Graphic design uses typography, images, and colors to create visual communication that represents certain ideas or messages. Creating appealing designs to capture the att...