5 Show-Stopping Finishing Options for Your Business Card

There's no denying that business cards are an important part of a business's marketing strategy. And these days everyone has business cards. But not everyone has a business card that will capture attention and keep their business top of mind. It's so easy to just go online and order your basic template business cards because the design doesn't really matter anyway, right? Wrong! If your business card is just like everyone else's it's going to end up where everyone else's do too: the trash can. By venturing away from the comfort of a standard template business card and getting creative with finishing print options, you'll give a different look and an extra edge to your business cards that'll set you apart from everyone else.

Here are 5 finishing options to consider adding to your business card design to really make it stand out:

1. Varnish & Spot UV
This is one of the most used finishes on business cards. Because of it's durable quality, most of the cards printed in any graphic place already include a varnish finish instead of the old paper feel. A varnish finish is a coating of matte, silk or gloss that can be applied to the business card to protect the paper making it last longer, and also enhance the look and feel of the design. A varnish card has the plastic feeling to it and it’s also very shiny. Spot UV is an ultraviolet varnishing that is used to enhance certain areas of the card making the color appear richer and shine with the varnish coating feel to it.

2. Die Cutting
Die cutting is becoming a very popular choice for business cards. The reason for this is because people tend to be drawn to cards that aren't the cookie cutter size and shape. The creativity of designers are making business cards intriguing by changing the shape according to business needs. Die cutting is the simple process of cutting the card into different shapes.

3. Foil Sampling
A foil finish gives a touch of shimmering elegance to the business card with a nice textured feel and look. This process is created by pressing a colored foil into the card paper with a heated die. It’s mostly used to enhance typography and logos, and is a beautiful way to make your design memorable.

4. Folding
Folded business cards are like standard business cards but with twice the space. Since this finish is unique in the business card standards, they tend to stand out from the norm, and can even have a multipurpose use: providing pertinent information about your business, and playing the role of a coupon, promo, or appointment card. So the extra real estate can add valuable use to the receiver!

5. Embossing & Debossing
Embossing is created by heat pressing into the card paper without any use of ink or foil. It gives a very strong textured feel to the card and in some cases a 3 dimensional visual effect to it. Debossing has the opposite effect of embossing by depressing the print. It gives the same feel but the paper is actually pressed in instead of popping out, and it also creates 3 dimensional visual effects.

 As you can see, there are many finishing options that can really make your business cards stand out. And you don’t have to go with just one finish - you can mix them up to show off your creativity and come up with a totally unique business card! Now, it's likely that you're on a time crunch and don't have time to spend designing some super spectacular cards. That's okay, because that's why we're here! We've got graphic designers in house that can come up with unique business card designs for you that not only stand out above the rest, but also amplify your brand. So, if you're tired of handing out the same old boring template cards, give us a call and let's get started on creating a unique business card just for you!

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6815 Hwy 54 • Osage Beach MO 65065

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