The Impact Branded Wall Graphics have on your Business
As the best printing hub in the Midwest, Lake Printing is here to tell you that branded wall graphics can be a great tool for enhancing the visual impact and impression of your business, effectively communicating your message to passersby. Continue reading to find out more about this high-impact tool.
Creating Customer AppealDistinguishing your business from those in your market or area is important for many reasons, one of the most prominent being, "why use you?" Markets are saturated and as such, you are not the only "joe" on the block to satisfy your audiences' needs -- this is why you must STAND OUT. If you have the same old wallpaper or stock graphics as your competitors, you are setting yourself up to be overlooked. However, with branded wall graphics you can create custom pieces of art that get you noticed, boldly communicate your message, and demand action from your audience. Your unique pieces should be crafted to form fit your business architecture and mission by using vibrant color schemes, graphics, logos, mission statements, and/or taglines. There's no limit to the creativity you can have in forming these wall graphics, nor in the areas of your business that you can implement them -- why not a conference room, or restroom as well?
When designing your wall graphics, keep in mind Your color scheme is essential to the type of business you run. Certain color combinations have been shown to affect people differently - specifically, moods.
· Red – Excitement, Energy, Passion, Action, Desire
· Yellow – Optimism, Confidence, Friendliness, Enthusiasm, Happiness
· Blue – Trust, Honesty, Authority, Serenity, Intelligence
· Orange – Optimistic, Uplifting, Rejuvenating, Friendliness, Fun
· Purple – Creativity, Spirituality, Individuality, Quality, Royalty
· Green – Reassurance, Balance, Refreshing, Growth, Hope
Employee Productivity & MoralePotential clients aren't the only ones that are affected by the visual appeal of your business. Similar to the example above of how colors affect moods, having a vibrant and inviting workspace helps to enhance employee morale, and as a result increase overall productivity. It's proven that a happy, valued employee is more likely to meet or exceed expectations and that can have a drastic impact on your business and how it functions, as well as how it's perceived.
Promote Your Company Values & BrandBranded wall graphics are great for displaying a central, focused message or vision to your audience and staff alike. Catchy tag lines or well-defined mission statements, accompanied by eye-catching visuals encourage your audience to identify your business with the words you display on your graphics. It's one of the best ways to communicate the vision and message of your business, and it's totally silent. Let the art and audiences' mind work together to paint a picture of your business and why you are valuable to them.
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