Building Brand Exposure with Print Marketing: Events

 As we head into the new year, you'll have plenty of opportunities, both new and old, to promote your business at the Lake of the Ozarks. When you market effectively at events such as trade shows, boat shows, expos, and other social events, you can capture a great deal of exposure for your brand. In this week's blog, the printing hub of the Midwest, Lake Printing, is here to showcase just how marketing your business at these types of events can benefit your business.

Trade Shows

Setting up an attractive display for your trade show feature is a great way to draw the crowd's attention and open the opportunity to build brand awareness and have one-on-one conversations. You can follow this up by implementing branded promotional products to help you stay top of mind with the potential clients and fellow business owners that you meet. 

Boat Shows

The 2021-boating season at the Lake of the Ozarks is sure to turn out record numbers, as the urge to shake free from the cabin fever that occurs over winter for avid boaters. Boat shows are a great way for marinas, dock dealers, boating accessory companies, and other water-related businesses to promote their newest products or specials for the new year. With print marketing, you can create bold, demanding marketing materials that are sure to get your business noticed. 

Business Expos

Consider registering for a vendor booth at a local business expo. It can be a great way to meet businesses from diverse industries around the area. This allows you to network and learns about some of the strengths, weaknesses, and opportunities in your community. As well as meeting other business owners, gaining connections that can help you in your future endeavors. 


Social networking events provide a leisurely setting for you to mingle with fellow business owners, potential clients in a relaxed setting. You can meet many teams at one time and hold one-on-one conversations to spread awareness about your brand, bounce ideas around, and make influential connections. Handing out professionally printed business cards can prove greatly beneficial for referring information and staying top-of-mind.

At Lake Printing, we've been helping promote businesses at the Lake of the Ozarks for over 70 years! When it comes to preparing for your next business expo, show, or social event, consider the best commercial printer at the Lake of the Ozarks to help you rock your presentation. Our printing facility and expert printing technicians will work with you every step of the way to create brilliant marketing materials 

You Can Trust Lake Printing for Your Large & Small Print Needs

6815 Hwy 54 • Osage Beach MO 65065

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