5 Popular Printing Techniques to Make Your Business Cards Stand Out

 Having a striking, yet well-refined business card can do wonders for helping grow your business at the Lake of the Ozarks. After all, many businesses have business cards, so ensuring yours stands out from the pack is essential to attracting new business. As the printing hub of the Midwest, we’ve been assisting clients in growing their business with our top-notch printing services for years. In this week’s blog, we’re covering 5 of the most popular printing techniques to enhance your business cards!

1.       Foil Printing

This form of printing embeds foil into your card, adding an extra sheen to it. This effect gives the card a feeling of elegance. Some of the best areas of your card to implement this foil method is to highlight the logos and important typography.

2.       Laser Cutting

In this process, the card is cut with precision lasers that can make a sharp, crisp appearance. With the digital aspect of this, you can laser cut many different types of cards that can better attract your target audience.

3.       Embossing/Debossing

Embossing your business cards adds a level of density and texture that simply aren’t achieved by foil or ink methods. Clients will remember your card not only by appearance but texture – which can be a very enticing avenue since you’ll be handing out many business cards. Debossing is the reverse of embossing and will give your cards the same texture effect but being pushed in – rather than out. Take advantage of these visual 3D effects!

4.       Matt/Shine

A matt lamination provides a protective layer to your business cards. This type of printing is more conservative & formal, so if that fits your business, this can be used to great effect. On the opposite spectrum, if you want a glossy lamination to help your card stand out, a glossy lamination will add shine and still provide a silky, water-resistant card.

5.       Vanish/Spot UV

This style of printing has a glossier appearance while keeping the protective coating that is obtained with the matte style – protected by a shine gloss overcoat. Spot UV enhances specific parts of your card to appear more richly and gives it the “pop” effect.

When it comes to promoting your business with business cards, it’s vital that you have an attractive card that conveys your message, logo, and appeals to your target audiences’ tastes. At Lake Printing, we have a full-service printing service and consultation to help you achieve the best results with your promotional item. If you’re ready to stand out from the crowd, allow our years of printing service at the Lake of the Ozarks to help you create unique pieces that will be remembered!

You Can Trust Lake Printing for Your Large & Small Print Needs

6815 Hwy 54 • Osage Beach MO 65065

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