Make A Statement with Outdoor Media

Marketing outdoors can be a huge way to reach your potential customers and spread the word about your business. An effective way to accomplish this is by using billboards. Many people assume that billboards are ineffective, but that is not the case. Here at Lake Printing, we assist your business with the best print marketing at the Lake of the Ozarks. We are proud to offer some incredible outdoor marketing options. If you are considering getting a billboard printed, read further to learn how these eye-catching signs will make a statement for your business.

Brand Recognition

Businesses have many options when it comes to advertising, and billboards are a powerful tool that will help you gain brand recognition. Think of billboards as a way to shout your message without actually having to raise your voice. Before anyone will use your services or buy your products, they want to know who you are and what you do. Using outdoor media for people to see your brand on a billboard during their commute every day is a great way to make others aware of you. As the printing hub of the Midwest, we can ensure that billboards will establish your brand and catch major outdoor attention.

Low Cost

An important factor for most businesses is the cost of advertising. Billboards are surprisingly affordable and can be made to fit almost any advertising budget. The cost of billboard advertising depends on the location of your billboard, the total traffic in the area, and how many people are estimated to see your advertisement. You might not realize it, but billboards tend to have the highest number of views and impressions compared to other marketing methods. Allow your professional printing company at the Lake of the Ozarks to design the most effective billboard for your business.

High Impact

Billboards cannot be turned off, skipped, or blocked, which mean they make a big impact on people. When a billboard is placed in a high-traffic area, it will create tremendous reach towards potential customers. The design of your billboard is an important factor to consider. Successful billboards will take your viewers on a journey by telling a story with imagery and some text. Images capture attention and are easier to focus on while driving than words. People passing by your billboard only have a few seconds to catch a glimpse. Check out some great ways to make your billboard advertisement memorable:
  • Make it bold and simple – Use big, bold fonts, avoid narrow script fonts
  • Choose colors that stand out – Contrasting colors between your background & your font will increase visibility
  • Make it interactive – Design it so that it interacts with its surrounding environment
  • Make it memorable – Be clever by using humor, anger, or empathy

Billboard advertising can be a highly effective way to promote your products and boost your brand. They are something we usually come across while driving down the road and require attention in order to make a statement. Lake Printing’s new HP Latex R Printer Series enables us to transform large rigid printing in ways you never thought possible. Your premier Lake of the Ozarks printing company is ready to help you design and implement this marketing plan!

You Can Trust Lake Printing for Your Large & Small Print Needs



6815 Hwy 54 • Osage Beach MO 65065
573-346-0600


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