Planning a printing project shouldn't be a stressful task, but when you're on a time crunch, you might feel the pressure. With everything else going on with planning an event or gearing up for a big sale, worrying about your print advertising shouldn't be one of those things you've got to stress about. And thankfully, there are some things you can do to help alleviate some of those stresses and expedite your printing jobs. Take a look at some of the easy tips we have to help you save time.
1. Communicate Early with Your Printer
The earlier you're able to communicate your print design needs and deadlines, the easier it will be for the print company to complete the job. A heads up does wonders when it comes to saving time and working efficiently. Get your printer’s input as soon as you can. Find out what might speed up your job and improve delivery time. Get a working schedule, share it with key colleagues, stick to it, and always keep your printer in the loop.
2. Proof Carefully Before Sending to be Printed
This is essential for saving time. Proof every job carefully before you send a file to your printer. In fact, do it multiple times and put a second or third set of eyes on the design before sending. This way, there should be no corrections or edits when you get the proof.
3. Review Proofs Quickly
Once the designer has sent you a preview of your print project, take the time to review it rather than putting it off for a later time. The longer you hold onto a proof and the more people you involve in the approval process, the longer it will take to print and deliver the job. Streamline this step internally and turn proofs around fast.
4. Use In-House Paper
We understand that you want your print to stand out and be special and different, and we wholeheartedly support that! But when it comes to being in a time crunch, waiting on a specialty paper can cause timing issues. Printers stock certain paper (text weight and cover), so it’s there when customers need it. This is paper that a printer’s already tested on their presses and bindery equipment, so they know the job will run smoothly on the sheet. Sometimes specialty paper can take weeks to locate and get shipped to your printer.
5. Design in Standard Sizes
Take advantage of common sheet sizes, which will also save you money and reduce waste. Ask your print rep what’s standard for the paper you’re considering. Sometimes a print project that is sized as a 5.5×8.5, instead of printing 2 up on an 8.5×11 sheet, it can actually be printed 4 up on an 11×17 sheet which saves a big chunk of change. All of the above are common sizes, and a good rule of thumb is to print in increments of 8.5×11 or what can fit into that.
6. Choose a Lake of the Ozarks Printing Company
Keeping your print jobs local can help to save you time and money because you can quickly swing by our office to pick up your print projects once they're completed. If your print job requires mailing and fulfillment, we can help you save time and money by doing this for you. Plus, you’ll have one graphic designer in charge of your job, not several. Keeping all of the work in-house is a big time saver.
So if you're planning an event or prepping for an upcoming sale, make sure to get your Lake of the Ozarks marketing products designed and printed at Lake Printing! We'll be happy to help you create a design to fit your event theme - just give us a call or REQUEST A FREE QUOTE ONLINE today! We boast top of the line Presses to handle projects of all sizes from wide format pieces to large runs. We also offer many additional small press capabilities as well as a variety of multiple special finishes in bindery to accommodate all of your event printing needs!